This weekend my wife and I will be keeping three of our grandchildren and I can't wait. The twins are 6 and the youngest, 3. We've been thinking all week about the fun things we will do together. This morning, while pondering today's Brief, I was reminded of one of the great joys of being with children; which is their boundless capacity for imagination. It is nothing short of amazing how freely and effortlessly they enter into a world that we adults have sadly  'grown' out of along the way. But if we are willing, our children and grandchildren can happily lead us, hand-in-crayon, marker, dirt, or paint-covered hand, back into the lost world of our imaginations.

The financial services industry, like the medical industry, the marketing industry, and the automotive industry, all have their their unique shorthand terms and abbreviations that are clear to insiders, but confuse and obscure understanding for outsiders. It's called 'the curse of knowledge.' Jane Kennedy defines the curse of knowledge as "a cognitive bias that occurs when an individual, communicating with other individuals, unknowingly assumes that the others have the background to understand."